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The Current State Of The Graphic Design Industry
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The Current State Of The Graphic Design Industry

Nitin Agarwal

Graphic design is the use of color, light, balance, contrast, emphasis, proportion, proximity, repetition, texture and a plethora of other elements to create a work of digital art that is pleasing to the eye. Graphic design is about seamlessly molding image and text to convey a theme, message, or often advertise a product or service. Graphic design, as we know it, didn’t reach its boom until the computer era.

One must consider the audience. Anyone can view a website, logo, or corporate identity package, only a few are really in the ‘target audience.’ With graphic design’s worldwide appeal, designers have developed geographic markets in which to showcase their talents.

Today, graphic design and website design are two closely related but separate, entities. When one understands this, they can really begin to grasp the widespread effect that graphic design can have. Creating something with aesthetic appeal is a laborious task, when one considers all the elements of graphic design, along with the viewing audience.

Graphic design is the use of color, light, balance, contrast, emphasis, proportion, proximity, repetition, texture and a plethora of other elements to create a work of digital art that is pleasing to the eye. Today, graphic design and website design are two closely related but separate, entities. Creating something with aesthetic appeal is a laborious task, when one considers all the elements of graphic design, along with the viewing audience.

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Nitin Agarwal

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