Mobile Marketing Mistakes To Avoid

Before iPhone swept the world with its cool style and amazing features, mobile marketing was all about selling ringtones, ring back tunes and text messages. As far as anyone can tell, every one of us is fairly new to this mobile marketing craze and it is really not surprising that a lot of businesses are still working out all the tricks in it. Since that is the case, businesses who tried their luck in mobile marketing commit common mistakes on this side of the business.
Developing an app without a backup plan to make it big. There are over half a million apps available through Android, iPhone and Blackberry apps stores. Your just should not just end when you’re done making the app.
SMS or better known as text messages are one of the best ways to reach mobile users that are connected or linked to contents such as websites, downloadable apps and other internet content.

They are great to use, unless you sent your clients links that point to contents that are not compatible with their mobile devices. You sent mobile friendly emails to your contacts with mobile devices but the link in the email only works with iPhones, not on other devices.
When you engage your business in mobile marketing, never forget to take the privacy policy seriously. Ask your client’s permission if you want to take their information and respect them if they decline. Mobile marketing is not about taking information; it is making a community that values your company.
Mobile gadgets have the ability to track and gather data that may be useful for targeting and personalizing your mobile friendly emails and messages. This means that your messages can be sent to more people in and out of your online community. Specify your target and make sure they receive your deals properly.

As far as anyone can tell, every one of us is fairly new to this mobile marketing craze and it is really not surprising that a lot of businesses are still working out all the tricks in it. Since that is the case, businesses who tried their luck in mobile marketing commit common mistakes on this side of the business. You sent mobile friendly emails to your contacts with mobile devices but the link in the email only works with iPhones, not on other devices. When you engage your business in mobile marketing, never forget to take the privacy policy seriously. Mobile gadgets have the ability to track and gather data that may be useful for targeting and personalizing your mobile friendly emails and messages.