If you are selling online, here is the down side of our business … you will never be able to compete with Amazon. The answer is very simple … if you can’t compete with Amazon, don’t! (I know sounds too simple, but stay with me) So, if I can’t be the cheapest price, or compete with Amazon, how can I make any money? Here’s the thing, if every small business in the world tried to compete with Wal-Mart, or Amazon, there would be no small business around. What you want to do is to not compete with Amazon, but others on Ebay, or wherever you are advertising your site, that are selling the same product.
How To Compete With Amazon.com
Here is the down side of our business … you will never be able to compete with Amazon if you are selling online. (Or Kmart, or Target, or any other big outlet) Here is why, They buy directly from the manufacturer in such huge quantities that they are getting the product for a price that you and I (as small business owners) will never realize. That is an unfortunate fact of business.
They are willing to take a huge loss on the product in the hopes that the customer will buy other things. If you are like me, you can not afford to do that.
The answer is very simple … if you can’t compete with Amazon, don’t! (I know sounds too simple, but stay with me) So, if I can’t be the cheapest price, or compete with Amazon, how can I make any money?
Here’s the thing, if every small business in the world tried to compete with Wal-Mart, or Amazon, there would be no small business around. What you want to do is to not compete with Amazon, but others on Ebay, or wherever you are advertising your site, that are selling the same product.
I know that sounds funny but, you would be amazed that if you write a GREAT sales letter … then pricing has very little to do with it. (And that has been proven time and time again) In the members area of Drop Ship Connection there are great resources and software that can help you write a great sales letter.
They list the product specs and throw up a picture and expect it to sell. Think of all of the junk mail that you receive in your mailbox; Most of it (if they are trying to sell you something anyway) is going to be in the form of a sales letter. You really have to make people want to buy your product from you with a great sales letter, then price is not an problem.
Why is there not much difference between what Amazon sells it for and the wholesale distributors you list; Are you sure they are real wholesalers? You will never get the same price Amazon gets … that’s just an unfortunate fact. You are not buying hundreds of thousands of units shipped on pallets with a HUGE discount because of the size of your order.
